The Design Pitch
I worked on this pitch project for Liérac and Phyto in Paris. These are 2 brands from the famous Parisian cosmetic group Alès. The pitch was won, but although the typography, main graphic elements and structure stayed quite faithful to the pitch version, the end product differs in a quite drastic way.
A Test in Motion
Additionally to the website redesign, we created an online test, allowing the user to identify to a persona and find out which products fits him/her best. The following short motion animation gets you through the user-journey of this test.